All United Kingdom top female CEO _ Sun Ultra

Burberry woman President, why not wear lattices? a Sun Ultra in my eyes, aliens nearly 50-year-old Angela looks only at the age of 30 years. Watch her message, send me the video, I think we met in California, she was always dressed in the most beloved white. She hopes to bring customers the company Burberry merely symbolic checkered with clothing. Milan fashion week day, in the neoclassical style of Sergio beronie Palace (PalazzoSerbelloni), Burberry company (Burberry) was about to showcase its products. Background, the designer kelisiduofu. Bailey (ChristopherBailey) are viewing for rowing on the t-station model. For Burberry companies, that is an important day. Angela-Aland (AngelaAhrendts) has started in the foreground shows off some of the products �� from her own when model. From July 2006, Angela assumed the Presidency of Burberry's CEO. In line with the fashion week, she picked a black suit, a white shirt and a big Black Knight "luxury" package designs. "Today I wear of all comes from our latest products, and even underwear. " Her way through the crowd, throw a kiss from time to time, constantly and shake hands with you to overflow the beauty of words:" your show is great, "she praised Burberry Rome branch manager. "Designer's magical kelisiduofu, isn't it?" She is a member of the Italy press praised road. She suddenly saw the three months before she was hired to be responsible for Burberry shoes of Massimo. passion-di (MassimoGuidi), tone and instead become Stern: "off stage after we touch. We'll discuss, tidy up these issues. "After that she went to embrace fashion photographers. In the fashion industry, everyone without exception is described as "passionate", "visionary", and of course the "charming". But my friends and colleagues to Angela, tend to mention her in the Midwestern town of life growing up. She is very sincere, practical, is that normal and honest man, do not belong to the bone with fashion sense of the kind of people. Thirty years ago, Angela living in the United States Indiana town new Palestinian (NewPalestine), kid's and she will have a crush on a full color photos of fashion magazines, she is a model of the mother. Her fashion frenzy continued until today. At that time, she felt that she might become a designer. She smiled and said, "some people collect stamps, but I have a collection of clothing. " Later she found herself in the business area has more talent. In 1981, she graduated from the United States Boer State University (Ball Stateuniversity), immediately after she moved to New York began his career in the fashion sector. "You know I was graduated, and Friday to Saturday I will be flying to New York flight. " Left brain and right brain while exerting force joined Burberry, Angela worked in a big fashion company �� warnaco (Warnaco), Donna. Karen (DonnaKaran), Henry Bandel company (Henri Bendel) as well as the LEA-�� Claiborne Group (LizClaiborne) �� she supports, praise those designers and with their cooperation. In successive brand work, she is committed to the brand and reputation. In Li-work for 7 years, she has experience in your own marketing skills, and be responsible for the highly sought after young brand, including the lucky jeans (LuckyJeans) and orange nourishing (Juicy Couture). And good friend Pamela. skast Allevi (Pamela Skaist-Levy) founded the Orange nourishing (Juicy) brand of Gela Nash-Taylor (GelaNash-Taylor) recalled the Angela how early "monopoly" finds that their company is a potential winner, how to persuade Li Zi Cliburn Group acquired it, and then how to help it become a $ 5 billion of the brand. "We were both xiaonianqing, for companies of all Greek," Nash Taylor once said, "her hands-on to teach us, help us through the labyrinth of the company. I and Pamela meet alone, Angela is the best one. " And Angela has worked with United States renowned designer Donna. Karen (DonnaKaran) as well as other people have said that one of her strengths �� are able to add new fashionable creative and strong business sense. "Angela is a truly reliable �� her design and commercial balance is perfect. " Angela himself with neurological terminology to describe this," I am from warnaco former CEO Linda �� Hua Faulkner (LindaWachner) learned my left brain skills, and from Donna. Karen learned my right brain skills, "she said," Linda only care about digital, and Dona is only interested in design. " In Angela processing key issues facing the Burberry �� suddenly seem weary world economic weakness of situation how to implement the company's growth: left brain and right brain while exerting force is of the utmost importance. Go Burberry (Burberry) �� the United Kingdom company by Thomas Bo Bo Li (ThomasBurberry) created in 1856, is the United Kingdom Royal Queen's brand. Opened United Kingdom Oxford Dictionary, you will find the "Burberry" has become a synonym of another coat. In the late 1990s in a United States person Ross. Mary-Bravo (RoseMarieBravo) launched under the leadership of a shocking change. Through extensive use of Burberry flagship red, amber, black and white plaid pattern, the Saks Fifth Avenue stores, publicDivision (SaksFifthAvenue) former President to a fading raincoat manufacturing withdrew to a stylish fashion companies. 2002 Bravo leadership company was listed, after which a surge by 40% of sales. In July 2006, Angela-Aland was selected as the Rose-Mary-Bravo (Rose MarieBravo) successors, as the Burberry (Burberry), Chief Executive Officer. She repeatedly elected to Fortune magazine's 50 most influential business women. Angela and her husband and three children moved to London from New York. She knows its mission �� to the brand to inject new vitality, expand its geographical reach, expand its product range, and increase the efficiency of its business. She saw a Burberry personal images and history make it into a global luxury goods giant opportunity. When it comes to joining Burberry, "because this brand not only attract young people, older people are also quite attractive, the product range is also very rich. "Burberry's another flash point is its location-the" affordable luxury ", its price is higher than other luxury brands is slightly lower. And Angela Grand roughly opposite should of is one after another challenge: it is necessary to maintain the high quality image, Burberry and constantly expanding market. Angela wanted to expand their business in the United States, particularly in the West and other regions, these areas are often ignored by European fashion brand; she must maintain brand tradition, particularly its lattice patterns trademarks, but also to consumers in developed new brand logos. Our goal is not to become love mashi (Herm��s) or Po twips Ka (BottegaVeneta), the English style is our own positioning of main content �� now we want to make it do better than any company in the world. "Angela said. In the first year of Burberry, Angela faster spare no effort to promote the opening of new shops, including in the United States to set up new shops. She believes that in the United States Burberry brand value is underestimated. In addition, she also began to address the production and supply chain bottlenecks: arrival of the next day she would require departments to respective products quantity reduction 30%. However, before the Burberry closed a shirt factory located in Wales, and transfer production to China, she was in the United Kingdom met the negative coverage. Transferring plan sparked protests by workers, despite the Burberry still have United Kingdom production belts of military raincoat. But Charles Prince, actress Emma-Thompson, and others are opposed, and challenged the company to give up production in the United Kingdom, how to maintain its position of England's style. Angela also needs to address the future of the company in Japan. Japan is the largest single market, accounting for about one-third of total sales. It adopts in Japan business franchise mode, rather than their own. For a company to become the global luxury high cards of the company, this is quite unusual. As a result, Japan sold on a large number of commodities and other markets. As for its latest style �� the article referred to the designers of Milan fashion show kelisiduofu is not everywhere. Fashion experts sarcasm that the brand is facing the loss of the sense of "United Kingdom people satire." Force arm time Asia market to 2009. France a luxury industry professional research organization recently published reports that, in the growing financial crisis, the global luxury goods industry in 2008 will increase in deceleration, 2009 may 6 years of recession for the first time. The global economic decline has weakened demand for luxury goods. Burberry October 2008 at the London stock market fell from 2002 listing since the issue price. The company's profitability expected than analysts had expected to reduce by half. While the pace of the open branch also had to slow down. Fell by 18 percentage points, 1.6 million and the market value of $ 2.4 evaporation. The deduction of tax revenue for the fiscal year before, according to analysts expected in fact there are further reduced. Burberry London headquarters, the average selling area stores next year would increase by less than 10%, but this is far below the rate of expansion in the first half. Burberry, it has been replaced with ocean one-third of air transport to save costs. In order to attract customers, it also will use traditional plaid pattern, accelerate new product development and production. Angela says, this is design product known as "heavy weapons". Burberry production a Tennyson fabric handbag, the price will be around 125 pounds, to attract some people aim to control the budget. Burberry is more advertising budget devoted to the network, because compared to magazine ads, network celebrity elegance appearance will "always keep". Obviously, the European consumer luxuries of fewer spare cash, on future economic situation even more concern. Affected by financial crisis relatively small luxury for Asia, continued to flourish. This is also a focus on Asian elements of Lafayette department store remains jammed. "In this industry has been in 30 years, I have never been so concerned about market environment. "Angela says," at the same time, I have never felt so optimistic prospects for the company. " Small town girl partners" from the new Palestinian here but to go a long way, "have been recruited and promoted Angela Li Zi �� Claiborne Powell, the former Chief Executive Officer-Fitzalan (PaulCharron) says so. "She told me about his meeting with Prince Charles, I started to laugh, because I know that she was so humble. "As the Chief Executive Officer, Angela had four invited pays Buckingham Palace. "My husband said that next time I should come back to a key," Angela joke. In the new Palestinian, Angela is one of five children in the third, remembered her as a potential star. Back to their own graduation yearbook, she particularly fancy out a new hairstyle, her teacher that she was very prominent, regardless of what eventually, she will succeed. Angela did not stay at home. 1981Graduated from University, she sits on the plane to New York, in a small men's clothing company do a sales job. Soon she skips to Warner branch as Jeffrey-Bobigny company (GeoffreyBeene) sales manager of sports wear. In 1989, one of the managers Jop Donna. Karen company, she also followed. She said that in Karen work can learn a lot. She learned that the best thing is: "light a superior design does not obtain the desired results. " Is at that time, Rio Bravo, the first note of Angela's working capacity. At that time, Bravo, head of West Coast retailers love Marg-department stores (I.Magnin), with Donna. Karen companies cooperation in trouble. Love Margaret pace of development-department store exceeds Donna. Karen's processing power, they can only be delivered to the order of 70% to 80%. Angela rapid treatment of the company's production and distribution system is inefficient, and estimated that she will delivery rate increased to 95%. Bravo to see these changes, and then start on time to receive the order. There is also an interesting story: in preparation for the 1995 boutique Sau, Angela was almost the first child born in the Office. At that time, the company to Hollywood actress Demi Moore (DemiMoore). preparing for an advertisement zhanzheng busy, progress was very slow. Going just by Angela still worked late into the night, her hands and legs have already begun to edema. When you finish working in her day, her son was born. "She's paying and unparalleled passion, work is all her life. "She's the boss of her. Angela said she tried to work and family life balance. At Burberry, this means that sometimes she gets up at 4 in the morning, in order to not delay arrange three children to school. Moved to London is a tough decision, she said that very important reason is l.a. 's husband had to 30 in this abandoned him in New York's general contractor business. She is in the business of Henry Bandel encounter during a major setback. Henry Bandel is limited trademark company (theLimited) of a high-grade ladies brand. Chief Executive Officer Leslie. the Wexner (LeslieWexner) persuade Angela left Donna. Karen and joined the company to assist him in all open 50 class del brand shops. "I took the side with entrepreneurs," says Angela, "behind such a large company, I like the challenge. "But it was a short-lived experiment �� 18 months later, the Board of Directors is stopped the project. Angela described it as "my career the most devastating attack". Fitzalan (Charron) hired she joined Li Zi �� Claiborne, where she soon came. At that time I was on the verge of echarren looking for acquisitions, Angela had helped him find acquisition targets, the first is the 1999 acquisition of lucky jeans. To convince the Fitzalan is not easy. Angela remember advice he acquired Orange nourishing scenes: she shows the company L.A. style leisure shirt picture. "I think this might be a little crazy. I said, ' Angela, this is no future in track and field service. ' "Fitzalan filled with doubt and the two met founder. He said, "two hours later, I like Angela as mine on them. "Today, the Orange is Li Zi Zi �� Claiborne under one of the most hot brand. In Li-�� Claiborne, Angela became the Fitzalan his two top Operations Manager, and even may become his own position of competitors. But Burberry Hunter first called, said their few months have been looking for a strong candidate, and Angela on brand and marketing experience with very attractive. "We want to find a wealth of experience in the clothing business," Bravo said. This doesn't happen to them, although they are different: Bravo is a ball of fire of New York, and Angela are more organized and organized. "We don't care about our differences," Bravo said, "I think we have the same values. " Angela is one of the earliest target is to repeal the decentralized intrinsic silo Burberry. She established a new position: Director of global supply chain �� is responsible for overseeing the production of the entire company. Prior to this, she also ease the corporate finance departments not cooperation conditions. "She is my previous service all CEOs are more likely to cooperate," the company's Chief Financial Officer Stacy. Carter Wright (StaceyCartwright) said. "She likes to bring together the entire team to the side. She gets from the debate on energy. " Angela with a customer perspective, this is one of her strengths. Joining with Designer Kelisiduofu, in any sense is the most agreeable. Angela know let him as a genius. She also knows the brand with the cross. Angela really rely heavily on their own designers, she said, "we laugh, we are very happy. Happiness is more important than money. We both enjoyed it. Our time with more than at home. "" There are two kinds of luxury consumers, a person money to them forever is not a problem, another person is to have upscale clothing. I want a piece of clothing Burberry can let them put on 10 years. I hope that they will have the first luxury coats, first pair of high-end shoes is Burberry brand. I was a target of a strong man, bones would like to win. "Angela said. She is now undertaking its peak. Over the past three years she was the United Kingdom the top female President, up to 1000 m.